Social Media Marketing for Indie Games

14,000 GAMES
LAUNCH YEARLY.
YOURS IS
GETTING BURIED.

We produce daily gameplay videos for indie games and post them across TikTok, Instagram and YouTube — growing your community while you focus on building your game.

Scroll
14K+Games on Steam Yearly
78%Indies Lack Marketing
40%Gaming Reels Growth
$200B+Accounts Reached
3Platforms
24/7Content Engine
14K+Games on Steam Yearly
78%Indies Lack Marketing
40%Gaming Reels Growth
$200B+Accounts Reached
3Platforms
24/7Content Engine

YOUR GAME DESERVES TO BE SEEN

You spent months (or years) building something great. But on Steam alone, 14,000+ games launch every year — and most never get noticed. That's where we come in.

DailyGameMedia creates dedicated social media accounts for your game and posts professional gameplay content every day. We handle everything — recording, editing, posting, hashtags, community engagement — so your game reaches the players who'll love it.

Daily Content

Professional gameplay videos posted every day across TikTok, Instagram Reels and YouTube Shorts.

Community Building

We grow your player base with active engagement, comments and targeted hashtag strategies.

Analytics & Growth

Monthly performance reports with views, followers, engagement and wishlist impact.

HOW IT WORKS

From first contact to daily content in under a week. Here's the process.

01

Share Your Game

Send us your game key and tell us about your vision — genre, target audience, platforms and goals. We play your game and analyze what makes it unique.

02

We Produce & Post Daily

Our team records the best gameplay moments, edits them into scroll-stopping clips and posts them daily with optimized captions, hashtags and trending audio.

03

Your Community Grows

Watch your followers, views and wishlists climb week after week. We send you detailed monthly reports showing exactly what's working and what's next.

WHY CHOOSE US

We are not a generic marketing agency. We live and breathe gaming.

01

Niche Focus

Exclusively indie games. Deep expertise, gaming-native content and real community understanding.

02

Affordable Pricing

Professional service at 1/10th the cost of big agencies. Built for indie budgets.

03

Daily Consistency

Algorithms reward consistency. Daily content drops keep your game in front of players.

04

Results-Driven

Every metric tracked — views, followers, engagement, wishlists. Transparent monthly reports.

05

Custom Strategy

Every game is unique. Personalized strategies based on genre, style and target audience.

06

Gaming Passion

Gamers first, marketers second. Your game gets love from people who actually play games.

SEE WHAT WE CREATE

Professional gameplay content that stops the scroll — every single day.

SIMPLE, TRANSPARENT PLANS

Start small or go all-in. Every plan includes a free first week.

Starter
$149/month
1 Platform · 20 Videos/Month
Learn More
Pro
$499/month
3 Platforms · 50 Videos/Month
Learn More

STOP BEING
INVISIBLE.

Right now, thousands of gamers are scrolling past content that could be about your game. Every day without a social media presence is a day your competitors are getting seen and you're not.

3 free sample videos · No credit card · No commitment · Results in 7 days

OUR RESULTS

Real accounts. Real numbers. Zero paid promotion.

WE DON'T MAKE PROMISES.
WE SHOW PROOF.

Below are real Instagram accounts we built and manage for indie games. Every number is from the last 30 days. Every view is organic. We didn't spend a single dollar on ads — just daily, professional gameplay content.

6.8M+
Monthly Views
across 3 accounts
2.1M+
People Reached
95% non-followers
$0
Ad Spend
100% organic

FROM ZERO TO 3.9 MILLION IN 4 WEEKS

This is the actual growth curve of @dailysquadgame — our highest performing account. Every data point is real. No shortcuts, no paid ads, just daily content.

Monthly Views — @dailysquadgame
1M 2M 3M 0
Week 1Week 4Week 8Week 12
Week 1-2
Foundation
Account created, first videos posted. Testing content styles, hashtags and posting times to find what resonates.
50K views
Week 3-4
First Traction
Algorithm starts picking up content. First reel breaks 100K views. Comment sections explode with "What game is this?"
320K views
Week 5-8
Viral Growth
Multiple reels hitting 200K-500K views. Non-follower reach exceeds 90%. Community starts forming organically.
2.1M views
Week 9-12
Compound Effect
Daily posting compounds. Every new video gets boosted by the account's authority. Consistent 100K+ per reel becomes the baseline.
3.9M views
Accounts We Manage

WANT TO SEE MORE?

Browse our full portfolio of daily content across all platforms.

View Full Portfolio

CHOOSE YOUR PLAN

Start small or go all-in. Every plan includes a free first week.

WHAT COULD YOUR GAME ACHIEVE?

Drag the slider to see estimated results based on our real account performance data.

Monthly Budget $299
$149 Starter$299 Growth$499 Pro
30
Videos / Month
800K
Est. Monthly Views
2.5K
Est. New Followers
$0.0004
Cost Per View
* Estimates based on average performance across our managed accounts. Actual results may vary by game genre and content quality.

WHY PAY MORE FOR LESS?

Instagram ads drain your budget with temporary views. Our organic content builds a permanent audience that keeps growing.

Instagram Ads

Expensive & Temporary
1M Views (USA Gaming)$4,000 – $8,000
Average CPM$4 – $8
DurationStops when budget runs out
Follower Gain~0.1% of viewers
EngagementLow (people skip ads)
Content After CampaignNothing remains
VS
DGM

DailyGameMedia

Affordable & Permanent
1M+ Views (Organic)$149 – $449/mo
Cost per 1K Views$0.15 – $0.45
DurationContent lives forever
Follower Gain3-8% of viewers
EngagementHigh (real interest)
Content After CampaignLibrary keeps growing
20xCheaper than ads
100%Organic & Authentic
365&Days of content/year

* Based on average Instagram CPM rates for USA gaming audience (Source: Meta Ad Library, 2025-2026 data)

Start Growing Organically

OUR PACKAGES

Start small or go all-in. Every plan includes a free first week so you can see the quality before committing.

Starter
$149/month
Ideal for solo devs who want to test social media marketing without a big commitment.
  • 1 Platform (TikTok or Instagram or YouTube)
  • 5 Videos per Week (20/month)
  • 15-30 Second Content
  • Hashtag Research
  • Monthly Report
  • Dedicated Game Account
  • Email Support
Choose Starter
Pro
$499/month
Everything in Growth plus influencer outreach, Steam campaigns and premium strategy consulting.
  • 3 Platforms
  • 1-2 Videos Daily (40-50/month)
  • Gameplay, Trailers, Tips, BTS
  • Full Community Management
  • Micro-Influencer Connections
  • Steam Wishlist Campaigns
  • Priority Support + Weekly Calls
  • Weekly Long-Form + Trailer
Choose Pro

PACKAGE COMPARISON

FeatureStarterGrowthPro
Platforms13
Videos / Month2040-50
Video Length15-30s15-90s + long
Hashtag Research
Advanced SEO
Community Management
Long-Form Video1/month
Influencer Connections
Steam Wishlist Campaigns
SupportEmailPriority + Weekly Call
Monthly ReportBasicPremium + Strategy
Price$149/mo$499/mo

WHY CHOOSE US

We are not a generic marketing agency. We live and breathe gaming.

01

Niche Focus

Exclusively indie games. Deep expertise, gaming-native content and real community understanding.

02

Affordable Pricing

Professional service at 1/10th the cost of big agencies. Built for indie budgets.

03

Daily Consistency

Algorithms reward consistency. Daily content drops keep your game in front of players.

04

Results-Driven

Every metric tracked — views, followers, engagement, wishlists. Transparent monthly reports.

05

Custom Strategy

Every game is unique. Personalized strategies based on genre, style and target audience.

06

Gaming Passion

Gamers first, marketers second. Your game gets love from people who actually play games.

ADD-ON SERVICES

Boost your package with these premium extras.

Game Trailer

$200 - $500 / trailer

Professional cinematic trailer for Steam page, social media and press kits.

Steam Page Optimization

$150 / one-time

Description, tags, screenshots and capsule images optimized for maximum visibility.

Influencer Campaign

$300 - $1000 / campaign

Micro-influencer outreach, coordination and performance tracking.

Discord Server Setup

$100 / one-time

Full server structure, roles, bots, channels and welcome flow.

Extra Platform

$75 / month

Add Twitter/X, Reddit or any additional platform to your package.

Rush Content

$50 / video

Need content fast? 24-hour turnaround for urgent posts.

THE PEOPLE BEHIND DGM

A passionate team of gamers and content creators.

Emir K.

Founder & Strategy

Gaming enthusiast turned marketer. 8+ years in digital content.

Sara M.

Video Editor

Expert at turning raw gameplay into scroll-stopping content.

Daniel R.

Community Manager

Builds engaged gaming communities across Discord and social.

Lena T.

Content Strategist

SEO expert with a deep understanding of gaming audiences.

FREQUENTLY ASKED QUESTIONS

Which social media platforms do you cover?

+

We produce content for TikTok, Instagram Reels and YouTube Shorts. Each video is specifically optimized for its platform — different aspect ratios, caption styles, hashtag strategies and trending audio. Depending on your plan, we cover 1 to 3 platforms.

How do you get gameplay footage?

+

You provide us with a game key (Steam, itch.io, etc.) or build access. Our team plays your game, records the best moments at 1080p/60fps using professional capture software, and handles all editing and posting. You don't need to do anything.

How quickly will I see results?

+

Most clients see their first viral video within the first 2 weeks. Consistent community growth typically starts around week 3-4. After 3 months, our average client has gained 1,000+ followers and seen measurable wishlist increases. We share weekly updates so you always know what's happening.

Is there a minimum commitment?

+

No. All plans are month-to-month — cancel anytime with no penalties. We also offer 3-month (10% off) and 6-month (15% off) prepaid plans if you want to save. But we recommend trying at least 3 months to see the full compound effect of daily posting.

Can I try before I commit?

+

Absolutely. We produce 3 free sample videos for your game during the first week — no credit card, no strings attached. You see exactly what the content looks like before spending a single dollar.

Who owns the content and accounts?

+

You do. All videos are created under your game's brand and you retain 100% usage rights. The social media accounts we create (e.g. @DailyGame_YourGameName) can be transferred to you at any time upon request.

What types of content do you create?

+

We produce a variety of content types: epic gameplay highlights, funny fail compilations, tips and tricks, before/after development comparisons, boss fight showcases, weapon/character comparisons, and community spotlight videos. The mix is tailored to what works best for your specific game and audience.

LET'S TALK

Tell us about your game. We'll reply within 24 hours with a free content strategy.

Please enter your name
Please enter a valid email
Please enter your game name
Please describe your game

Email

[email protected]

Discord

discord.gg/dailygamemedia

OUR WORK

Real content we create daily for indie games across all platforms.

INSIGHTS & STRATEGIES

Tips, trends and deep dives into indie game marketing.

TikTok Strategy
TikTok Strategy

How to Go Viral on TikTok With Your Indie Game

TikTok's algorithm favors watch time over follower count. Learn our proven 3-step formula: hook in 0.5s, loop structure, and strategic hashtag stacking that consistently delivers 100K+ views.

March 10, 2026
Analytics
Analytics

5 Metrics Every Indie Dev Should Track

Engagement rate, save-to-like ratio, profile visit conversion, story completion rate, and click-through rate — the five numbers that actually predict whether your marketing is driving wishlists.

March 5, 2026
Instagram
Instagram

Instagram Reels vs Stories: Which Works Better?

We tested 500+ posts across both formats. Reels average 4.2x more reach than Stories, but Stories convert 2.8x better for link clicks. Here's when to use each for maximum impact.

February 28, 2026
Steam
Steam

Optimizing Your Steam Page for Wishlists

Your capsule image, first 3 screenshots, and short description determine 90% of wishlist conversions. We break down A/B test results showing up to 60% improvement with optimized pages.

February 20, 2026
Production
Production

Scroll-Stopping Gaming Clips in 30 Minutes

Record → identify the moment → cut to 15-30s → add text overlay + trending audio → export. Our exact DaVinci Resolve workflow that produces professional clips in under 30 minutes per video.

February 15, 2026
Community
Community

Building a Discord That Sells Your Game

The magic number is 100 active members — after that, communities become self-sustaining. We cover server structure, first 50 members strategy, beta access incentives, and launch-day conversion tactics.

February 8, 2026

THE STORY BEHIND DGM

Born from a simple frustration: incredible indie games getting buried because creators don't have time for social media marketing.

The Problem We Solve

Every year, over 14,000 games launch on Steam alone. The vast majority disappear without ever being noticed — not because they're bad games, but because their creators are too busy building to market. Indie developers spend years crafting amazing experiences, only to watch them drown in an ocean of content.

We started DailyGameMedia because we saw this problem firsthand. Great games with no audience. Talented developers with no social media presence. Brilliant ideas that never reached the players who would love them.

What We Actually Do

We become your game's social media department. You give us access to your game, and we handle everything: recording gameplay, editing short-form videos, writing captions, researching hashtags, posting daily across TikTok, Instagram and YouTube, responding to comments, and tracking analytics.

The result? Thousands of new people discover your game every single day. Our managed accounts have collectively generated over 6.8 million views in a single month — with zero paid advertising. Every view is organic, earned through quality content and smart strategy.

Why We're Different

We're not a generic marketing agency that handles restaurants and law firms on the side. We exclusively work with indie games. Our team plays games, understands gaming culture, knows what clips go viral, and speaks the language of the gaming community.

When someone comments "What game is this?" under one of our posts — that's a real person who just discovered your game and wants to play it. That's the power of authentic, gaming-native content created by people who actually care about the games they're promoting.

Our Vision

To become the go-to growth partner for indie studios worldwide. We believe every great game deserves an audience, and no talented developer should have to choose between building their game and marketing it.

We're just getting started. With 6.8M+ monthly views across our accounts and growing, we're proving that consistent, quality content beats expensive ad campaigns every time. And we want to do this for your game next.

PRIVACY POLICY

Last Updated: March 2026

1. Introduction

DailyGameMedia ("we", "our", "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose and safeguard your information when you visit our website dailygamemedia.com and use our services.

By using our website and services, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

We collect information that you voluntarily provide to us when you:

  • Fill out our contact form (name, email, game name, message)
  • Subscribe to our newsletter (email address)
  • Communicate with us via email or Discord
  • Enter into a service agreement with us

We also automatically collect certain information when you visit our website:

  • Browser type and version
  • Pages visited and time spent on those pages
  • Referring website addresses
  • IP address (anonymized)

3. How We Use Your Information

We use the information we collect to:

  • Respond to your inquiries and provide customer support
  • Deliver the social media marketing services you have requested
  • Send you marketing communications (only with your consent)
  • Improve our website and services
  • Comply with legal obligations

4. Cookies and Tracking

Our website uses cookies to enhance your browsing experience. Cookies are small text files stored on your device. We use:

  • Essential cookies required for the website to function
  • Analytics cookies (Google Analytics) to understand how visitors interact with our site
  • Preference cookies to remember your settings

You can control cookies through your browser settings. Disabling cookies may affect some website functionality.

5. Third-Party Services

We may use the following third-party services that collect data:

  • Google Analytics — for website traffic analysis
  • Stripe / PayPal — for payment processing
  • Discord — for client communication
  • Buffer / Later — for social media scheduling

Each third-party service has its own privacy policy governing the use of your information.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy, or as required by law. Contact form submissions are retained for 12 months. Newsletter subscribers can unsubscribe at any time, after which their data is deleted within 30 days.

7. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure or destruction. However, no method of transmission over the internet is 100% secure.

8. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

  • Right to access — request a copy of your personal data
  • Right to rectification — request correction of inaccurate data
  • Right to erasure — request deletion of your personal data
  • Right to restrict processing — request limitation of data processing
  • Right to data portability — request transfer of your data
  • Right to object — object to certain types of processing

To exercise any of these rights, please contact us at [email protected].

9. Children's Privacy

Our services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children. If we become aware that we have collected data from a child, we will take steps to delete it promptly.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last Updated" date. You are advised to review this policy periodically.

11. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

TERMS OF SERVICE

Last Updated: March 2026

1. Agreement to Terms

By accessing or using DailyGameMedia's website and services, you agree to be bound by these Terms of Service ("Terms"). If you do not agree to these Terms, please do not use our services.

2. Services Description

DailyGameMedia provides social media marketing services specifically tailored for indie game developers. Our services include but are not limited to: daily gameplay video production and posting, social media account management, community engagement, hashtag strategy, and analytics reporting.

3. Service Plans & Payment

We offer monthly subscription plans at various tiers. All plans are billed monthly unless a prepaid term is selected. Payment is due at the start of each billing cycle. We accept payment via major credit cards, PayPal, and wire transfer.

  • All prices are listed in USD and are subject to change with 30 days' notice
  • Prepaid plans (3-month and 6-month) are non-refundable after the first 14 days
  • Monthly plans may be cancelled at any time with no penalties
  • Add-on services are billed separately as one-time or recurring charges

4. Free Trial

New clients receive 3 free sample videos during the first week. No credit card is required for the trial period. The trial does not create any obligation to purchase a paid plan.

5. Content Ownership & Rights

All video content created by DailyGameMedia for your game remains your intellectual property. You retain full usage rights to all produced content. Social media accounts created for your game can be transferred to you at any time upon written request.

  • You must have the legal right to provide game access for content creation
  • You grant DailyGameMedia permission to record, edit, and publish gameplay footage
  • DailyGameMedia may use published content in its portfolio and marketing materials
  • You are responsible for ensuring your game does not contain unlicensed third-party content

6. Game Access & Requirements

To provide our services, you must supply a valid game key or build access. You are responsible for providing timely updates and communicating any content restrictions or guidelines specific to your game.

7. Performance & Guarantees

While we strive for the best possible results, DailyGameMedia does not guarantee specific view counts, follower growth, or sales outcomes. Social media performance depends on many factors including platform algorithms, content quality, game appeal, and market conditions. All metrics shared in our case studies and marketing materials represent actual historical results but should not be interpreted as guaranteed future performance.

8. Cancellation & Refunds

Monthly subscriptions may be cancelled at any time. Upon cancellation:

  • Service continues until the end of the current billing period
  • No refunds are issued for partial months
  • All created content and accounts will be transferred to you within 7 business days
  • Access to analytics dashboards will be revoked after 30 days

9. Limitation of Liability

DailyGameMedia shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including loss of profits, data, or goodwill, arising from or related to our services. Our total liability shall not exceed the amount paid by you in the 3 months preceding the claim.

10. Indemnification

You agree to indemnify and hold DailyGameMedia harmless from any claims, damages, or expenses arising from your breach of these Terms, your game content, or your violation of any third-party rights.

11. Modifications to Terms

We reserve the right to modify these Terms at any time. We will provide notice of material changes via email or website notification at least 30 days before the changes take effect. Continued use of our services after modifications constitutes acceptance of the updated Terms.

12. Governing Law

These Terms shall be governed by and construed in accordance with applicable laws. Any disputes arising from these Terms or our services shall be resolved through good-faith negotiation, and if necessary, binding arbitration.

13. Contact Information

For questions about these Terms of Service, please contact us: